The Simpsons
S6E18: A Star Is Burns
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I don't know what's happening.
It seems our profits have dropped 37%.
I'm afraid we have a bad image, sir.
Market research shows people see you as something of an ogre.
I ought to club them and eat their bones!
Well, maybe this film festival could help us.
A film biography might let them get to know the real you--
virtuous, heroic, nubile--